All posts by Scott

SEO
Blank Image

LinkedIn Changes its Algorithm to Surface More Personalized Content – Search Engine Journal

ADVERTISEMENT LinkedIn is changing how posts are ranked in users’ feeds, tailoring content to their professional interests. Rather than giving more weight to viral content, posts will show up higher in the feed if a user is more likely to join in the conversation. LinkedIn’s algorithm follows the company’s new framework: “People You Know, Talking […]...
SEO
Blank Image

Google: Disallowed URLs Do Not Affect Crawl Budget

Google’s Gary Illyes updated his original writeup on crawl budget with clarification about disallowed URLs. The document now includes the following information: “Q: Do URLs I disallowed through robots.txt affect my crawl budget in any way? A: No, disallowed URLs do not affect the crawl budget.” The question refers to the “User-agent: * Disallow: /” […]...
SEO
Blank Image

Google Analytics is Blocked by Firefox, Mozilla Explains Why [UPDATED] – Search Engine Journal

Representatives from Mozilla, parent company of Firefox, have explained why the browser is now blocking Google Analytics by default. An updated version of the Firefox browser was released this week which blocks all trackers including Google Analytics. That means traffic data may be affected when visitors are using the latest version of Firefox. Mozilla claims […]...
SEO
Blank Image

9 SEO Analogies to Tell Your Client or Boss

When you are doing SEO, how you communicate your SEO efforts can be just as important as actually doing them. There is no shortage of ways that you can explain SEO. But, explain it the wrong way, and your boss or client can get the wrong idea when you meant to explain something entirely differently. […]...
SEO
Blank Image

NEW: Chrome DevTools Can Override Geographic Location – Search Engine Journal

Google published a developers page about the overriding the geographic location via Chrome DevTools. This new page supersedes an older page. Chrome can override your geographic location and show a different location with Chrome DevTools. This is so that you can test to see how a website responds to a different geographic location. According to […]...